Optical & Sun Retail Company

Sales conference and awards evening for a premium eyewear company.

EPIC Sana The Algarve


For the 7th Year running Inception Events fully event managed the annual sales conference and the much-anticipated awards and gala dinner evening for a premium eyewear company. Online registration, delegate travel arrangements, airport transfers, full conference and awards production, onsite branding, branded merchandise and a team building activity were also required.

  • 220 Delegates
  • Full Event Management
  • Venue Finding
  • Gala Dinner & Awards Evening
  • Team Building Activity
  • Event Branding
  • Production
  • Photographer
  • Videographer
  • Travel
  • Accommodation

What we did

Inception Events sourced venues in The Algarve, negotiated rates and accompanied the client on site visits to assist with venue selection. Epic Sana Algarve is a modern, stylish 5 star property which perfectly reflects the client brand. Overlooking Falésia beach, the hotel has 162 Rooms, 24 Garden Suites, 43 Resort Suites, extensive leisure, dining options, more than 1,800m2 of flexible meeting space and just 37km from Faro Airport.

The conference took place in the hotel with a full audio-visual set in the main room which was then also used for the awards dinner. The team games activity was fun and competitive, bringing colleagues together from across the business.

Inception Events liaised with suppliers for all aspects of the event, including production, food and beverage requirements and accommodation. We also managed the delegate registration process, sourced branded lanyards, badges, goody bags & contents, and worked with a local company to create visual branded displays at the venue.


I just wanted to say a huge thank you for all of your help with the LiNX launch. We couldn’t do it without you!!!!
Ceri Whittaker – Marketing Manager

The evening was fabulous everybody came together with food, drink and good music.

Amplifon employee

Many congratulations to all the staff involved for all their hard work.

Amplifon employee

My congratulations to all involved in the conference, it was a huge success.

Amplifon employee

I can’t recommend Donna and her team enough. We are about to hold our third annual conference; from start to finish they take the stress away and inject fun into the process.

Debbie Griffin – HR Manager, Birmingham Optical

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